Agentio

Prerequisites

  • To connect your Agentio account, ask your Agentio representative for the setup instructions. If you have any trouble accessing this information, your Prescient CSM is available to assist you.

Setup Instructions

Note, Prescient connects directly with Agentio's BigQuery data warehouse to collect the available data.

  1. Enter the Table ID
    1. Example: clientname_external_reports
  2. Enter the Dataset ID
    1. Example: daily_prescient_youtube_report
  3. Click Save and Connect

Additional Details

Why does the spend in Prescient not match Agentio's UI over certain date ranges?

The spend in Prescient does not always match Agentio’s UI over certain date ranges because, before passing data to Prescient, Agentio amortizes spend to support Prescient’s time-series-based modeling.

Spend is distributed over 90 days based on a curve computed from the historical average views a creator’s videos receive within the first 90 days after publication. To determine this curve, Agentio considers all long-form videos published in the last 7 months that have been live for at least 90 days.

Is there a lag in Agentio's data?

Yes, there is a lag in Agentio's data.

Reporting data is T-2 days delayed in Agentio due to YouTube's reporting delay. In Prescient's modeling, this data is further adjusted, making it T-3 days delayed.

Why might channel reported Revenue not exist for Agentio?

Not every customer has opted to use Agentio's tracking pixel and match back methods for gathering channel reported revenue. Please work with your Agentio rep in case you would like to access their native tracking.